Aesthetic Illusion

Leica – Kyoto

Watch the Leica Store Kyoto come to life and the discover the concept behind its design.

“Leica Store Kyoto is a flagship store located on Hanamikoji Street in the Gion district, which represents the rich history and culture of this ancient city. This is where Japan’s traditional beauty and elegance are on full display.”

“The store is in a beautifully renovated 100 year-old, two-story townhouse (Machi-ya). The original structure, as well as many of its wooden beams and pillars, is still in its original state. Even so, the store clearly shows the image of Leica’s corporate identity. The result is a unique Leica store that does not exist anywhere else. Leica, which has 160-year history and craftsmanship, believes that the company will be able to further contribute to the photographic culture by operating in Kyoto, which has more than 1,200 years of history and culture. Leica expects a new creative force to emerge.”

“Hand-made Leica cameras are carefully assembled by skilled German craftsmen, once piece at a time. Thus, Leica cameras are not just photographic tools; they are works of art. In this respect, the company has a close affinity to traditional craft-making in Kyoto. Leica values tradition. The company also creates new values based on traditional craftsmanship.”

“This experience can be likened to a marriage; Leica, which offers premium products and services based on its traditional craftsmanship, will be united with Kyoto, which has more than 1,200 years of history and culture. Come visit Leica Store Kyoto and see this yourself.”–Leica

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